Tailored Growth Strategies for B2B & B2C Enterprises
At DigiCosmos, we don’t believe in one-size-fits-all digital plans. In a world where markets shift overnight and customer expectations evolve by the minute, you need a tailored, high-impact digital strategy — one that’s rooted in data, scalable by design, and engineered to drive growth for your unique business model.
Whether you’re a B2B manufacturer or a B2C eCommerce brand, our Custom Digital Consultancy & Strategy offering gives you a competitive edge in your industry.
What We Offer
We deliver an end-to-end digital growth blueprint, built around your goals, customers, and competitive landscape.
Strategic Deliverables:
- Market & Competitor Intelligence
- B2B/B2C Digital Positioning Framework
- Buyer Journey & Funnel Mapping
- Channel Strategy (SEO, Paid Media, Social, Email, etc.)
- Conversion Rate Optimization (CRO)
- Marketing Automation Design
- First-party Data Capture Strategy (post-cookie world)
- Scalable Tech Stack & Tool Recommendations
- Executive Dashboards & KPIs
B2B Digital Strategy in Action
Case Insight: IBM’s Account-Based Marketing Evolution
IBM shifted from traditional lead-gen to Account-Based Marketing (ABM), personalizing their messaging and content for high-value accounts using AI and data analytics. At DigiCosmos, we help B2B companies design similar programs by:
- Building custom buyer personas
- Aligning sales + marketing teams
- Deploying intent data platforms like Demandbase or 6sense
- Creating deal-stage content journeys
- Measuring ROI with precision
Client Example:
We helped a mid-sized Canadian SaaS firm triple enterprise conversions by introducing a hybrid ABM strategy and CRM-integrated email sequencing tools — resulting in a 43% lift in demo-to-close rates within 6 months.
B2C Digital Strategy in Action
Case Insight: Nike’s Direct-to-Consumer (DTC) Power Play
Nike reduced reliance on wholesale by going DTC with apps like SNKRS and investing in hyper-personalized digital experiences. They used:
- Rich customer data
- Owned digital platforms
- Lifestyle-focused storytelling
- Predictive product recommendations
Client Example:
We worked with a Canadian wellness brand to replatform their online store, integrate Klaviyo for behavior-based email flows, and launch a TikTok UGC strategy — boosting repeat purchase rate by 28% and reducing CPA by 35%.
B2B2C, D2C, and Hybrid Models
We specialize in complex business models, where channel conflict, multi-touch attribution, and customer loyalty require advanced digital thinking.
We’ll help you solve:
- “Should I go direct or through distributors?”
- “How do I segment B2B vs B2C buyers in one platform?”
- “What tech stack works best for a global, hybrid operation?”
Technology + Human Expertise
We are platform-agnostic but strategic. Our consultants work across:
- HubSpot, Salesforce, Zoho CRM
- Google Analytics 4, Looker Studio, Amplitude
- Shopify Plus, BigCommerce, Magento
- LinkedIn Ads, Google Ads, Meta, TikTok
- Webflow, WordPress, Headless CMS
- Zapier, Make, Segment, Klaviyo, Braze
Why Choose DigiCosmos?
- Custom Strategy, Never Templates: Your business is unique — your strategy should be too.
- Revenue-Focused: We align with your business KPIs, not just marketing vanity metrics.
- Real-time Insight: Executive dashboards for full visibility.
- Partner Mentality: We operate like an extension of your team.
Ideal Clients We Serve
- B2B companies looking to modernize outdated marketing
- Consumer brands scaling DTC operations
- Professional service firms needing inbound lead engines
- Enterprise companies expanding into Canada or the U.S.
- Startups preparing for funding and needing scalable marketing architecture
Let’s Craft Your Digital Growth Roadmap
Whether you’re looking to restructure your digital channels, define a new GTM strategy, or boost your pipeline with smarter marketing — DigiCosmos is your partner in digital transformation.
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